diff --git a/autoinstall-schema.json b/autoinstall-schema.json
index 5e27b33b..0e89c79c 100644
--- a/autoinstall-schema.json
+++ b/autoinstall-schema.json
@@ -260,6 +260,18 @@
                 }
             ]
         },
+        "ubuntu-advantage": {
+            "type": "object",
+            "properties": {
+                "token": {
+                    "type": "string",
+                    "minLength": 24,
+                    "maxLength": 30,
+                    "pattern": "^C[1-9A-HJ-NP-Za-km-z]+$",
+                    "description": "A valid token starts with a C and is followed by 23 to 29 Base58 characters.\nSee https://pkg.go.dev/github.com/btcsuite/btcutil/base58#CheckEncode"
+                }
+            }
+        },
         "proxy": {
             "type": [
                 "string",
diff --git a/examples/autoinstall.yaml b/examples/autoinstall.yaml
index 51aff9e2..4685f3b9 100644
--- a/examples/autoinstall.yaml
+++ b/examples/autoinstall.yaml
@@ -42,6 +42,9 @@ snaps:
     channel: 3.2/stable
 updates: all
 timezone: Pacific/Guam
+ubuntu-advantage:
+  # Token that passes the basic format checking but is invalid (i.e. contains more than 16 bytes of random data)
+  token: C1NWcZTHLteJXGVMM6YhvHDpGrhyy7
 storage:
   config:
   - {type: disk, ptable: gpt, path: /dev/vdb, wipe: superblock, preserve: false, grub_device: true, id: disk-1}
diff --git a/scripts/runtests.sh b/scripts/runtests.sh
index 53786239..a295b49a 100755
--- a/scripts/runtests.sh
+++ b/scripts/runtests.sh
@@ -173,6 +173,7 @@ python3 scripts/check-yaml-fields.py .subiquity/var/log/installer/subiquity-curt
 python3 scripts/check-yaml-fields.py <(python3 scripts/check-yaml-fields.py .subiquity/etc/cloud/cloud.cfg.d/99-installer.cfg datasource.None.userdata_raw) \
         locale='"en_GB.UTF-8"' \
         timezone='"Pacific/Guam"' \
+        ubuntu_advantage.token='"C1NWcZTHLteJXGVMM6YhvHDpGrhyy7"' \
         'snap.commands=[snap install --channel=3.2/stable etcd]'
 grep -q 'finish: subiquity/Install/install/postinstall/install_package1: SUCCESS: installing package1' \
      .subiquity/subiquity-server-debug.log
diff --git a/subiquity/server/controllers/ubuntu_advantage.py b/subiquity/server/controllers/ubuntu_advantage.py
index 025c10aa..c91cec47 100644
--- a/subiquity/server/controllers/ubuntu_advantage.py
+++ b/subiquity/server/controllers/ubuntu_advantage.py
@@ -22,6 +22,10 @@ from subiquity.server.controller import SubiquityController
 
 log = logging.getLogger("subiquity.server.controllers.ubuntu_advantage")
 
+TOKEN_DESC = """\
+A valid token starts with a C and is followed by 23 to 29 Base58 characters.
+See https://pkg.go.dev/github.com/btcsuite/btcutil/base58#CheckEncode"""
+
 
 class UbuntuAdvantageController(SubiquityController):
     """ Represent the server-side Ubuntu Advantage controller. """
@@ -29,6 +33,33 @@ class UbuntuAdvantageController(SubiquityController):
     endpoint = API.ubuntu_advantage
 
     model_name = "ubuntu_advantage"
+    autoinstall_key = "ubuntu-advantage"
+    autoinstall_schema = {
+        "type": "object",
+        "properties": {
+            "token": {
+                "type": "string",
+                "minLength": 24,
+                "maxLength": 30,
+                "pattern": "^C[1-9A-HJ-NP-Za-km-z]+$",
+                "description": TOKEN_DESC,
+            },
+        },
+    }
+
+    def load_autoinstall_data(self, data: dict) -> None:
+        """ Load autoinstall data and update the model. """
+        if data is None:
+            return
+        self.model.token = data.get("token", "")
+
+    def make_autoinstall(self) -> dict:
+        """ Return a dictionary that can be used as an autoinstall snippet for
+        Ubuntu Advantage.
+        """
+        return {
+            "token": self.model.token
+        }
 
     def serialize(self) -> str:
         """ Save the current state of the model so it can be loaded later.